# The world's largest rewards economy

**To viably build *****the world’s largest rewards economy and attract the most participants to start using $VOW,***** the ecosystem, proactively incentivises all of its desired stakeholders.**

**It does this by providing new methods of doing business, which are, at least an order of magnitude better, cheaper and faster than existing methods.**

Creating such a model, and orchestrating its delivery, is the climax of 20 years of trial and error, gathered from many, many, market participants. 

**The ecosystem products and services that are available now, CREATE IMMENSE VALUE for all stakeholders in the wider ecosystem. However, it is how VALUE is CAPTURED in $VOW over time that is perhaps most interesting, and we believe, worthy of serious study.**

**EXAMPLE : All connected Single.id reward programmes run on Voucher Currency in India.**

Here's their recent TV ad, featuring the legendary cricketer MS Dhoni.

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Single.id 2023 TV Ad in India.
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