# What is VOW? ### Slogans The future of money is promising. Vow to change the world. We make money for everyone. ### Mission Vow aims to change the world by decentralising the issuance of currency. ### Abstract For the first time ever, pegged value currency can exist without a centralised issuer, central bank, government or big tech company. All retailers in the Vow economy issue Voucher currencies (i.e. v$1 off, v£1 off, v€1 off digital vouchers), and "Vow" to accept them back as $1 off, £1 off, €1 off of their products and services. Due to this inherently decentralised issuance and acceptance network, Voucher currencies gain real world utility and thus value. Because a little VOW is needed in order for merchants to issue voucher currencies, VOW aims to become a reserve currency for the whole world's discount voucher trade. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://vow-2.gitbook.io/vow-brand-guidelines/introduction/what-is-vow.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.